Arguably more iconic than a beret, a Breton jumper, or marinière as they are known in France, can be found in every French wardrobe. Timeless, yet the definition of casual cool, you could say it has earned its stripes.With the cooler months upon us, it's time to warm up the Winter ...

THE TRENCH:ALWAYS ON TRENDA trench coat evokes images of wintry strolls through London streets; the classic all weather coat.According to tradition, a trench coat is made from gabardine, a type of wool or cotton fabric waterproofed using lanolin before weaving. The double breasted design has wid...

Style Selon Jackie O  A beacon of style and grace around the world—Jackie Kennedy Onassis, the wife of President John F. Kennedy and later known as Jackie O, has undoubtedly been one of the foremost influences on style in the last century.  Jacqueline Lee Bouvier was born on July 28, 1929, in So...

Most wanted, most-awaited, most versatile tops.The legendary Breton stripe, is one of the foundations of a French wardrobe.  This cotton long sleeve top, with horizontal blue and white stripes, was originally worn by seamen in the French Navy and was later to  become a fashion statement when Coc...

Think of anyone from Jane Birkin to James Dean and you’ll think of one principal staple to their laid back style: blue jeans. Jeans are the basic building block for an authentic casual cred.Birkin simply added a denim jacket, Dean a leather biker jacket. What will you add? A pair of on-trend trai...

Inès de La Fressange is a former French model, fashion designer and perfumer. She was born in Gassin, near Saint Tropez, on the 11th of August 1957.Her look is considered d'aristo cool. She famously said - "If you don't feel comfortable in a plunging sweater, skin-tight jeans and killer heels, g...